Copywriting Rates and Wages
This article will discuss the average salary for an employed or freelancing copywriter.
Depending on your expertise and well how you sell yourself, you can earn a little or a lot. Advertising Age reported that in 2005 the average employed copywriter made around $60,000 after bonuses. (quoted from http://www.collegeboard.com)
The income for a freelance copywriter is more difficult to estimate. Some charge their clients for each project while others charge an hourly rate. To help you better understand what a freelance copywriter can make, here are some rough figures from 2005: Freelancers generally charged $1000 to $2000 for a lead generating sales letter and $300 to $400 for a website.
Two out of every five copywriters makes between $50,000 and $100,000 gross income a year. Go ahead and take advantage of some survey results that you can purchase at http://www.excessvoice.com/copyfees.htm. These will help you make the most money and keep you from undercharging yourself.
These figures were the median of those surveyed, thus if you have knowledge and expertise in a particular field that others don’t, you could charge more money and have a greater gross income. Taking the time to learn about your field and develop superior expertise will help you gain a competitive edge and earn more money.
Hopefully this article helped you better understand what you could earn as a copywriter. If you want more information and more specific numbers then go to the link listed above and purchase some survey results, this will help you immensely.
Remember though that all these figures are the median, if you know what you’re doing you can earn much more than this. Build up your skills, study the surveys and make sure you’re not undercharging yourself. This will go a long way and help you earn more money.
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