Why Vacation Sales Is The Best Option For Insurance Agent

by Jay NaPier

Even when the economy is running at its slowest, the travel industry still propsers. As currencies slide, foreign currency coming into a country can be even more valuable. This means that tourists often begin planning travel abroad and trips when they know their money will be most valued. For insurance agents, vacation sales can be a great option.

\”Why sell insurance for vacations?\” you’re probably asking - and yes, it might seem a bit of a weird idea. Why not go after more traditional things - insurance for cars, or insurance for homes? But hold on - let’s think about this for a couple of minutes. Car insurance and home insurance might seem profitable at first, but that’s only if you’re the insurance company. Insurance agents who are selling these types of policies don’t make much money compared to the insurance company they are selling them for; agents are making the sales, but can only take a limited profit from this sort of business.

Insurance for homes is the same. We’re seeing more and more natural events causing huge amounts of damage - tornadoes tearing up the mid western states, hurricanes lashing the coasts. More and more it is becoming difficult to make money with home insurance. How many people have you heard of living on the gulf coast who simply can’t get flood insurance? Exactly - and the reason is that it simply costs the insurance companies too much in the end. For an insurance agent looking to make more money, vacation sales is a great choice.

Currently, we are approaching times where the travel industry is seeing an increase in profit. In fact, this industry has seen greater revenue increase than most other industries year over year. This is because of one main factor. The retiring baby boomer generation is spending their retirement money.

A lot of this generation has money, and plenty of it. They’ve worked hard for many years, and now they are reaping the rewards in their retirement. They’ve dreamed of travelling the world for many years, and now they have the time and the money to do it. They want to reward themselves, and indulge their desire for travel to far flung and exotic places.

These sorts of people are often cautious, though - they want to feel protected. This is a powerful reason why vacation sales is a great option for insurance agents. When people take a trip, they want to be sure that they are protected from it being cancelled suddenly - most trips don’t refund in these circumstances, so there’s a high risk of losing the money they’ve paid out for a trip. If the traveller has bought an insurance policy for their trip then if it is cancelled they can get all their money back no matter what the reason for the cancellation. These reasons can be any number of things, from poor health to hurricanes, or almost anything else that stops you going on the trip.

This means that there is a lot of opportunity for an insurance agent to capitalize on this area. You can sell insurance on any trip anywhere in the world. It is the choice of the traveller to purchase insurance and for them it looks like a pretty good deal. With more and more retired people travelling, they want the security that if anything happens and they have to cancel their trip they will get their money back. In probability, though, the chances of these trips being cancelled is quite low.

As a last word, there’s another big advantage for the insurance agent with this sort of business, and that is the opportunity for affiliate sales. If an insurance agent teams up with a travel company - or a number of travel companies - such as MOR Vacations, they can become the referral contact for these travel companies when their clients want to purchase insurance. No more hunting for leads, and trying to close sales - the business comes straight to their doors, recommended by travel companies. And even better, the travel companies also make money from the sale, and everyone - the insurance agent, the travel company, and the traveler - wins!

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